Professional SEO Services for Australian Businesses

The Digital Factory have been providing professional SEO services for over a decade. We have helped hundreds of clients increase their organic website traffic by improving their rankings on search engine results pages, and we pride ourselves on providing a transparent service that Australian business owners can trust.

Our team work closely with clients to create a list of keywords to target based on extensive research. We then optimise your website for these keywords or terms before turning our attention to off-page factors such as link building, social sharing and more.

If you’d like more information about our SEO service, please get in touch with the team at The Digital Factory on (07) 3186 7154.

What is SEO?

SEO stands for ‘search engine optimisation’, and it is the process of improving your website and content so that it performs better in search engine results pages (SERPs) such as Google, Bing and Yahoo. Search engines use a complex algorithm when determining how your website ranks in comparison to your competitors – Google’s algorithm looks at over 200 different on-page and off-page factors to decide where to rank your website.

SEO aims to increase the amount of organic website traffic your site receives by optimising it for the different algorithmic factors.

The Digital Factory’s SEO service includes:

• On-page optimisation of content including content length and relevancy, page formatting, keyword density etc.
• Technical issues such as website speed, mobile usability, SSL certification etc.
• Off-page factors such as link building and social sharing
• Meta-data, schema markup and rich snippets

Why Do SEO?

Search traffic from Google and other search engines have one of the highest conversion rates compared to other marketing channels. When people search for something in Google, they are actively searching for information about that keyword – this means that there is intent to purchase.

SEO is a necessity for any business operating in a competitive industry. There are only 10 organic listings on the first page of Google, and if your business is not one of them then you are not going to be seen because majority of users don’t click past the first page of Google. That means that you are missing out on getting your brand and website in front of people who are actively seeking your products or services.